people

Anneliese Shortt - Managing Director

Anneliese Shortt has over 20 years experience in developing and managing public relations campaigns for a wide range of clients. 

A specialist in marketing communications, Anneliese has developed particular expertise in consumer public relations and is highly regarded by media and clients.

Claire McIlroy - Senior Account Director

Claire brings to Polarity over 15 years experience in consumer public relations and event management gained in Ireland, UK and Australia.

Over this time, Claire has orchestrated major campaigns for prestigious clients such as Guinness, HMV UK, Deakin Estate and Katnook wines and Cadbury.

Erica Plompen - Senior Freelance Consultant 

Erica has 17 years experience in the PR field specialising in marketing, corporate communications and issues management.  From consulting for Ansett to launching programs for the Centenary of Federation, she's pretty much done it all.